WE'RE IN THE BUSINESS OF BEHAVIORAL CHANGE
TriggerPoint is a behavioral research and design consultancy specializing in identifying & influencing the neurological and psychological factors driving consumer decision making.
We help today's biggest global brands understand how behavioral psychology & decision environments work together to non-consciously drive their customers' buying behavior. MORE importantly we use a proprietary Behavioral Design process to directly apply these behavioral insights into psychologically optimized consumer experiences, marketing & innovation.
Simply put... we help you understand and drive consumer behaviors to grow your brand.
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